Abstract:
Solar Energy acceptance and slow growth among households is a major issue in Sri
Lanka. The aim of this study is to identify the impact of perceived ease of use, awareness
of the technology and perceived cost over intention to use solar energy technology in
Sri Lanka. Technology acceptance model (TAM), diffusion of innovation (DOI) and
transaction cost economies theory (TCE) have been used to develop the research base.
A self-administrated questionnaire was used to collect data from a sample of 384
respondent households. Structural Equation Modeling (SEM) was used to test three
hypothesis. The results of the study indicates that perceived ease of use, awareness of
the technology and perceived cost have a significant impact on solar energy technology
adoption. The study enhances knowledge on solar energy as a power source of green
energy for small scale households in urban areas. These findings can be used for
strategic planning to ensure sustainable business growth as well as policy and decision
making