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The Impact of Brand Extension on Brand Image: The Case of Energy Drink Market in Sri Lanka
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The Impact of Brand Extension on Brand Image: The Case of Energy Drink Market in Sri Lanka
Ranaweera, A.C.
URI:
http://dr.lib.sjp.ac.lk/handle/123456789/4547
DOI:
10.31357/fmscmst.2012.00258
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